There is more to innovation than marketing

Few people who use computers have a clue of what is happening under the hood of their machines. And most of the time we really don't want to know. All we care about is what the machines can do.

Usually it is the marketing chaps who tell us what the machines can do and we are easily misled to confuse the sellers with the inventors - the marketing spin artists with the engineers.

Writing about "The Unsung Heroes Who Move Products Forward" G. Pascal Zachary reminds us in the New York Times of Sept. 30th 2007 that there are engineers and engineering processes behind the fancy products that make our lives more interesting.
RAEM